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Creative Web Design

Posted: 4th July 2010

After reading a recent article discussing the importance people place on various elements of a page in deciding whether to do business with that company (E.g. a conversion for you SEO bods out there :) ).

It was conclused that people are putting an increased weighting on the actual web design and aesthetics of the page (apart from the usual things such as loading time, quality of services offered and content etc.).

If your customers believe a website looks good, then this feeling will be applied other areas of your website such as content, headlines and services. In general, people content to use websites that have made that all important first impression - don't make this initial impression and your potential customer could be lost forever.

The web design is extremely important and if not done well, can cause people to close your page and look elsewhere. Without thinking I sometimes close a webpage because it's badly designed. the latter is magnifyed on ecommerce websites, where a bad design can create a less reputable impression and loose a site potential sales, it puts off your potential customers! I have even seen none design minded people close badly designed sites simply because they 'don't like it'.

Getting the web design to portray a good reputable and aesthetically pleasing image is of high importance and should not ben taken lightly.

Read more about our creative web design.



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